Sign Painter Casual Lettering
type of camp
Professional Urban Training
$349 / $429
November 6, 2015
601 Townsend Street
This Type Camp at the Adobe San Francisco HQ will help you explore the ‘casual style’ so often used by professional sign painters. You’ll learn a brief history of casual styles in sign painting and writing as well as why traditional styles look the way they do, and what impact that has on the ‘casual’ styles.
We’ll examine how letters can be deconstructed into a series of simple strokes. With this style, (OK, all styles, but this one in particular), the balance of negative (white) space is as important as the positive (black) space so we’ll help you learn a variety of techniques to judge whether the spacing is working or not.
All experience levels are welcome at this camp.