San Francisco : type selection & drawing


Type Selection & drawing

type of camp

Professional Urban Training

group size



$349 / $429

specific dates

Friday 6 Mar OR Saturday 7 March OR Saturday 14 March


Adobe San Francisco
601 Townsend Street

This camp is now over, though head on over to our blog and read all about it.


explore letterform fundamentals

design for type design or lettering

consider typographic parameters

understand positive & negative letter space

establish a design strategy

learn letterform sketching techniques

experiment with letterforms

evaluate typeface quality

comprehend the difference between a typeface and font

determine the right type for the job


All THREE sections of this Type Camp are SOLD OUT. 

Please look into our other Type Camp in San Francisco on hand lettering with the Parallel Pen on Friday 13 March.

This Type Camp will take place at Adobe’s San Francisco offices and will ground you in the fundamentals of type structure, the relationship between the positive and negative space of the letterforms, and the differences between typefaces. These essential tools will serve you well in a variety of typographic tasks, whether it’s type design, lettering, or type selection and use. In fact, the second section of our day is dedicated to developing the skills to pick the right font for the job. By the end of this camp you will be able to make typographic choices with confidence.

Never done this before? No problem.
All experience levels are welcome at this camp.

Camp begins at 10am and continues to 5pm, with a one hour lunch break at 1pm.

Thanks to the folks at Adobe Typekit for helping to make this happen!